Men's Merino

Apparel born from the mountains of New Zealand. Base layers, mid layers, insulation, and accessories that transition seamlessly from the peaks to the streets.

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  • NEW PRODUCT
    All Mission Cargo Shorts - Black | Men's Shorts All Mission Cargo Shorts - Black | Men's Shorts
    All Mission Cargo Shorts £94.99
  • NEW COLOUR
    Icon Merino T-Shirt - Watermelon | Men's T-Shirt Icon Merino T-Shirt - Watermelon | Men's T-Shirt
    Icon Merino T-Shirt £79.99
  • NEW COLOUR
    Temple Merino Long Sleeve - Cinnamon / Grey Heather | Men's Long Sleeve Top Temple Merino Long Sleeve - Cinnamon / Grey Heather | Men's Long Sleeve Top
    Temple Merino Long Sleeve £89.99
  • NEW PRODUCT
    AT Merino Long Sleeve Shirt - Bone Stripe | Men's Shirt AT Merino Long Sleeve Shirt - Bone Stripe | Men's Shirt
    AT Merino Long Sleeve Shirt £169.99
  • UPDATED STYLE
    Temple Merino Long Sleeve Hood - Black | Men's Long Sleeve Top Temple Merino Long Sleeve Hood - Black | Men's Long Sleeve Top
    Temple Merino Long Sleeve Hood £109.99
  • NEW COLOUR
    Yonder Merino Organic Cotton T-Shirt - Mocha | Men's T-Shirt Yonder Merino Organic Cotton T-Shirt - Mocha | Men's T-Shirt
    Yonder Merino Organic Cotton T-Shirt £59.99

  • NEW ARRIVALS

    SHOP OUTDOOR
  • NEW PRODUCT
    All Mission Pants - Sable | Men's Pants All Mission Pants - Sable | Men's Pants
    All Mission Pants £119.99
  • NEW COLOUR
    Tarn Merino Long Sleeve - Cypress / Black / Thyme | Men's Bike Jersey Tarn Merino Long Sleeve - Cypress / Black / Thyme | Men's Bike Jersey
    Tarn Merino Long Sleeve £99.99
  • NEW COLOUR
    Diversion Merino Bike Jersey Long Sleeve - Grunge / Black | Men's Bike Jersey Diversion Merino Bike Jersey Long Sleeve - Grunge / Black | Men's Bike Jersey
    Diversion Merino Bike Jersey Long Sleeve £119.99
  • NEW COLOUR
    Icon Merino Raglan Long Sleeve - Cinnamon / Black | Men's Long Sleeve Top Icon Merino Raglan Long Sleeve - Cinnamon / Black | Men's Long Sleeve Top
    Icon Merino Raglan Long Sleeve £79.99
  • Epic Merino Bike Liner - Black | Men's Underwear Epic Merino Bike Liner - Black | Men's Underwear
    Epic Merino Bike Liner £89.99
  • NEW COLOUR
    Icon Merino T-Shirt - Grey Heather | Men's T-Shirt Icon Merino T-Shirt - Grey Heather | Men's T-Shirt
    Icon Merino T-Shirt £69.99
  • Diversion Merino Wind Jacket - Fern / Black | Men's Jacket Diversion Merino Wind Jacket - Fern / Black | Men's Jacket
    Diversion Merino Wind Jacket £179.99
  • NEW COLOUR
    Diversion Merino Trail Pants - Caramel | Men's Pants Diversion Merino Trail Pants - Caramel | Men's Pants
    Diversion Merino Trail Pants £169.99
  • Horizon Merino Crew - Navy | Men's Mid Layer Horizon Merino Crew - Navy | Men's Mid Layer
    Horizon Merino Crew £124.99
  • NEW COLOUR
    Hold 'em Merino Boxer - Ultramarine | Men's Underwear Hold 'em Merino Boxer - Ultramarine | Men's Underwear
    Hold 'em Merino Boxer £44.99
  • Diversion Merino Bike Jersey Long Sleeve - Fern / Olive | Men's Bike Jersey Diversion Merino Bike Jersey Long Sleeve - Fern / Olive | Men's Bike Jersey
    Diversion Merino Bike Jersey Long Sleeve £109.99
  • NEW COLOUR
    Icon Merino Long Sleeve - Black | Men's Long Sleeve Top Icon Merino Long Sleeve - Black | Men's Long Sleeve Top
    Icon Merino Long Sleeve £89.99
  • NEW PRODUCT
    AT Merino Short Sleeve Shirt - Horizon Blue | Men's Shirt AT Merino Short Sleeve Shirt - Horizon Blue | Men's Shirt
    AT Merino Short Sleeve Shirt £134.99
  • Escapade Pants - Birch | Men's Pants Escapade Pants - Birch | Men's Pants
    Escapade Pants £139.99
  • NEW COLOUR
    Icon Merino Long Sleeve - Ultramarine | Men's Long Sleeve Top Icon Merino Long Sleeve - Ultramarine | Men's Long Sleeve Top
    Icon Merino Long Sleeve £89.99
  • UPDATED STYLE
    Temple Merino Long Sleeve - Black | Men's Long Sleeve Top Temple Merino Long Sleeve - Black | Men's Long Sleeve Top
    Temple Merino Long Sleeve £89.99
  • NEW PRODUCT
    AT Merino Short Sleeve Shirt - Bone Stripe | Men's Shirt AT Merino Short Sleeve Shirt - Bone Stripe | Men's Shirt
    AT Merino Short Sleeve Shirt £144.99
  • NEW PRODUCT
    All Mission Cargo Shorts - Sable | Men's Shorts All Mission Cargo Shorts - Sable | Men's Shorts
    All Mission Cargo Shorts £94.99
  • NEW PRODUCT
    Pivot Merino Long Sleeve Hood - Black | Men's Long Sleeve Top Pivot Merino Long Sleeve Hood - Black | Men's Long Sleeve Top
    Pivot Merino Long Sleeve Hood £99.99
  • NEW COLOUR
    Atlas Merino Crew Sock - Watermelon | Unisex Socks Atlas Merino Crew Sock - Watermelon | Unisex Socks
    Atlas Merino Crew Sock £22.99
  • NEW COLOUR
    Icon Merino Long Sleeve - Grey Heather | Men's Long Sleeve Top Icon Merino Long Sleeve - Grey Heather | Men's Long Sleeve Top
    Icon Merino Long Sleeve £79.99
  • NEW COLOUR
    Hold 'em Shorty Merino Boxer - Ultramarine | Men's Underwear Hold 'em Shorty Merino Boxer - Ultramarine | Men's Underwear
    Hold 'em Shorty Merino Boxer £39.99
  • Yonder Merino Organic Cotton T-Shirt - Vintage Black | Men's T-Shirt Yonder Merino Organic Cotton T-Shirt - Vintage Black | Men's T-Shirt
    Yonder Merino Organic Cotton T-Shirt £54.99
  • NEW COLOUR
    Diversion Merino Trail Shorts - Caramel | Men's Shorts Diversion Merino Trail Shorts - Caramel | Men's Shorts
    Diversion Merino Trail Shorts £144.99
  • NEW PRODUCT
    Inversion Merino Hoodie - Black | Men's Hoodie Inversion Merino Hoodie - Black | Men's Hoodie
    Inversion Merino Hoodie £124.99
  • Diversion Merino Trail Pants - Dark Olive | Men's Pants Diversion Merino Trail Pants - Dark Olive | Men's Pants
    Diversion Merino Trail Pants £169.99
  • NEW COLOUR
    Zephyr Merino Tencel™ T-Shirt - Chestnut | Men's T-Shirt Zephyr Merino Tencel™ T-Shirt - Chestnut | Men's T-Shirt
    Zephyr Merino Tencel™ T-Shirt £69.99
  • Tarn Merino T-Shirt - Black | Men's T-Shirt Tarn Merino T-Shirt - Black | Men's T-Shirt
    Tarn Merino T-Shirt £79.99
  • NEW COLOUR
    Signature Merino Crew Sock - Pastel Purple | Unisex Socks Signature Merino Crew Sock - Pastel Purple | Unisex Socks
    Signature Merino Crew Sock £24.99
  • Diversion Merino Bike Jersey Short Sleeve - Fern / Olive | Men's Bike Jersey Diversion Merino Bike Jersey Short Sleeve - Fern / Olive | Men's Bike Jersey
    Diversion Merino Bike Jersey Short Sleeve £99.99
  • Tarn Merino Long Sleeve - 9 Iron / Black | Men's Long Sleeve Top Tarn Merino Long Sleeve - 9 Iron / Black | Men's Long Sleeve Top
    Tarn Merino Long Sleeve £99.99
  • Horizon Merino Crew - Dark Olive | Men's Mid Layer Horizon Merino Crew - Dark Olive | Men's Mid Layer
    Horizon Merino Crew £124.99
  • Escapade Shorts - Birch | Men's Shorts Escapade Shorts - Birch | Men's Shorts
    Escapade Shorts £109.99
  • NEW COLOUR
    Zephyr Merino Tencel™ T-Shirt - Chestnut | Men's T-Shirt Zephyr Merino Tencel™ T-Shirt - Chestnut | Men's T-Shirt
    Zephyr Merino Tencel™ T-Shirt £64.99
  • NEW COLOUR
    Signature Merino Crew Sock - College Grey | Unisex Socks Signature Merino Crew Sock - College Grey | Unisex Socks
    Signature Merino Crew Sock £24.99
  • Diversion Merino Bike Jersey Short Sleeve - Black | Men's Bike Jersey Diversion Merino Bike Jersey Short Sleeve - Black | Men's Bike Jersey
    Diversion Merino Bike Jersey Short Sleeve £99.99
  • Escapade Shorts - Dark Olive | Men's Shorts Escapade Shorts - Dark Olive | Men's Shorts
    Escapade Shorts £109.99
  • NEW COLOUR
    Zephyr Merino Tencel™ Long Sleeve - Steel Blue | Men's Long Sleeve Top Zephyr Merino Tencel™ Long Sleeve - Steel Blue | Men's Long Sleeve Top
    Zephyr Merino Tencel™ Long Sleeve £84.99
  • Hold 'em Shorty Merino Boxer - Midnight | Men's Underwear Hold 'em Shorty Merino Boxer - Midnight | Men's Underwear
    Hold 'em Shorty Merino Boxer £39.99
  • Verdant Merino Organic Cotton Hoody - Black | Unisex Mid Layer Verdant Merino Organic Cotton Hoody - Black | Unisex Mid Layer
    Verdant Merino Organic Cotton Hoody £139.99
  • NEW COLOUR
    Icon Merino Classic T-Shirt - Black | Men's T-Shirt Icon Merino Classic T-Shirt - Black | Men's T-Shirt
    Icon Merino Classic T-Shirt £69.99
  • NEW COLOUR
    Zephyr Merino Tencel™ Long Sleeve - Chestnut | Men's Long Sleeve Top Zephyr Merino Tencel™ Long Sleeve - Chestnut | Men's Long Sleeve Top
    Zephyr Merino Tencel™ Long Sleeve £84.99
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