Men's New Arrivals

We’re stripping back the layers for the new season, with a Merino Layer System that ticks all the boxes. A new seamless base layer collection, technical mid-layers, active insulation, and all the accessories, designed and tested in the Southern Alps of New Zealand.

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  • NEW COLOUR
    Icon Merino T-Shirt - Rock Camo | Men's T-Shirt Icon Merino T-Shirt - Rock Camo | Men's T-Shirt
    Icon Merino T-Shirt £89.99
  • NEW PRODUCT
    Quad Merino Fleece Jacket - Horizon Blue / Black | Men's Jacket Quad Merino Fleece Jacket - Horizon Blue / Black | Men's Jacket
    Quad Merino Fleece Jacket £159.99
  • NEW PRODUCT
    Inversion Merino Hoodie - Light Grey Heather | Men's Hoodie Inversion Merino Hoodie - Light Grey Heather | Men's Hoodie
    Inversion Merino Hoodie £134.99
  • NEW PRODUCT
    Breezer Merino Short Sleeve Shirt - Dried Eucalyptus | Men's T-Shirt Breezer Merino Short Sleeve Shirt - Dried Eucalyptus | Men's T-Shirt
    Breezer Merino Short Sleeve Shirt £134.99
  • UPDATED STYLE
    Temple Merino Long Sleeve Hood - Rock Camo / Black | Men's Long Sleeve Top Temple Merino Long Sleeve Hood - Rock Camo / Black | Men's Long Sleeve Top
    Temple Merino Long Sleeve Hood £114.99
  • NEW COLOUR
    Diversion Merino Wind Jacket - Grunge / Black | Men's Jacket Diversion Merino Wind Jacket - Grunge / Black | Men's Jacket
    Diversion Merino Wind Jacket £184.99

  • NEW ARRIVALS

    SHOP OUTDOOR
  • NEW PRODUCT
    AT Merino Short Sleeve Shirt - Horizon Blue | Men's Shirt AT Merino Short Sleeve Shirt - Horizon Blue | Men's Shirt
    AT Merino Short Sleeve Shirt £134.99
  • NEW PRODUCT
    All Mission Cargo Shorts - Black | Men's Shorts All Mission Cargo Shorts - Black | Men's Shorts
    All Mission Cargo Shorts £94.99
  • NEW PRODUCT
    Pivot Merino Long Sleeve Hood - Caramel | Men's Long Sleeve Top Pivot Merino Long Sleeve Hood - Caramel | Men's Long Sleeve Top
    Pivot Merino Long Sleeve Hood £99.99
  • NEW COLOUR
    Icon Merino T-Shirt - Stripe Toffee | Men's T-Shirt Icon Merino T-Shirt - Stripe Toffee | Men's T-Shirt
    Icon Merino T-Shirt £79.99
  • NEW COLOUR
    Aero Ultralight Merino T-Shirt - Prussian | Men's T-Shirt Aero Ultralight Merino T-Shirt - Prussian | Men's T-Shirt
    Aero Ultralight Merino T-Shirt £79.99
  • NEW COLOUR
    Yonder Merino Organic Cotton Long Sleeve - Mocha | Men's Long Sleeve Top Yonder Merino Organic Cotton Long Sleeve - Mocha | Men's Long Sleeve Top
    Yonder Merino Organic Cotton Long Sleeve £74.99
  • NEW COLOUR
    Hold 'em Merino Boxer - Rock Camo | Men's Underwear Hold 'em Merino Boxer - Rock Camo | Men's Underwear
    Hold 'em Merino Boxer £44.99
  • NEW COLOUR
    Tarn Merino T-Shirt - Cinnamon / Black | Men's Bike Jersey Tarn Merino T-Shirt - Cinnamon / Black | Men's Bike Jersey
    Tarn Merino T-Shirt £79.99
  • NEW PRODUCT
    All Mission Pants - Black | Men's Pants All Mission Pants - Black | Men's Pants
    All Mission Pants £119.99
  • NEW COLOUR
    Icon Merino Long Sleeve - Stripe | Men's Long Sleeve Top Icon Merino Long Sleeve - Stripe | Men's Long Sleeve Top
    Icon Merino Long Sleeve £89.99
  • NEW COLOUR
    Diversion Merino Bike Jersey Short Sleeve - Ocean / Ultramarine | Men's Bike Jersey Diversion Merino Bike Jersey Short Sleeve - Ocean / Ultramarine | Men's Bike Jersey
    Diversion Merino Bike Jersey Short Sleeve £99.99
  • NEW COLOUR
    Diversion Merino Bike Jersey Short Sleeve - Grunge / Black | Men's Bike Jersey Diversion Merino Bike Jersey Short Sleeve - Grunge / Black | Men's Bike Jersey
    Diversion Merino Bike Jersey Short Sleeve £109.99
  • NEW PRODUCT
    Inversion Merino Hoodie - Antler | Men's Hoodie Inversion Merino Hoodie - Antler | Men's Hoodie
    Inversion Merino Hoodie £134.99
  • UPDATED STYLE
    Temple Merino Long Sleeve - Rock Camo / Black | Men's Long Sleeve Top Temple Merino Long Sleeve - Rock Camo / Black | Men's Long Sleeve Top
    Temple Merino Long Sleeve £99.99
  • NEW PRODUCT
    Quad Merino Fleece Jacket - Black | Men's Jacket Quad Merino Fleece Jacket - Black | Men's Jacket
    Quad Merino Fleece Jacket £159.99
  • NEW COLOUR
    Diversion Merino Bike Jersey Long Sleeve - Grunge / Black | Men's Bike Jersey Diversion Merino Bike Jersey Long Sleeve - Grunge / Black | Men's Bike Jersey
    Diversion Merino Bike Jersey Long Sleeve £119.99
  • NEW COLOUR
    Icon Merino T-Shirt - Ultramarine | Men's T-Shirt Icon Merino T-Shirt - Ultramarine | Men's T-Shirt
    Icon Merino T-Shirt £69.99
  • NEW COLOUR
    Tarn Merino Bike Wind Jersey - Cypress / Caramel / Black | Men's Bike Jersey Tarn Merino Bike Wind Jersey - Cypress / Caramel / Black | Men's Bike Jersey
    Tarn Merino Bike Wind Jersey £119.99
  • NEW COLOUR
    Temple Merino Long Sleeve Hood - Cinnamon / Grey Heather | Men's Long Sleeve Top Temple Merino Long Sleeve Hood - Cinnamon / Grey Heather | Men's Long Sleeve Top
    Temple Merino Long Sleeve Hood £109.99
  • NEW COLOUR
    Atlas Merino Crew Sock - Watermelon | Unisex Socks Atlas Merino Crew Sock - Watermelon | Unisex Socks
    Atlas Merino Crew Sock £22.99
  • NEW COLOUR
    Icon Merino Raglan Long Sleeve - Cinnamon / Black | Men's Long Sleeve Top Icon Merino Raglan Long Sleeve - Cinnamon / Black | Men's Long Sleeve Top
    Icon Merino Raglan Long Sleeve £79.99
  • NEW PRODUCT
    Inversion Merino Crew - Light Grey Heather | Men's Sweater Inversion Merino Crew - Light Grey Heather | Men's Sweater
    Inversion Merino Crew £109.99
  • NEW PRODUCT
    AT Merino Long Sleeve Shirt - Horizon Blue | Men's Shirt AT Merino Long Sleeve Shirt - Horizon Blue | Men's Shirt
    AT Merino Long Sleeve Shirt £159.99
  • NEW COLOUR
    Signature Merino Crew Sock - Pastel Purple | Unisex Socks Signature Merino Crew Sock - Pastel Purple | Unisex Socks
    Signature Merino Crew Sock £24.99
  • NEW PRODUCT
    All Mission Pants - Sable | Men's Pants All Mission Pants - Sable | Men's Pants
    All Mission Pants £119.99
  • NEW COLOUR
    Yonder Merino Organic Cotton T-Shirt - Mocha | Men's T-Shirt Yonder Merino Organic Cotton T-Shirt - Mocha | Men's T-Shirt
    Yonder Merino Organic Cotton T-Shirt £59.99
  • NEW COLOUR
    Icon Merino T-Shirt - Watermelon | Men's T-Shirt Icon Merino T-Shirt - Watermelon | Men's T-Shirt
    Icon Merino T-Shirt £79.99
  • NEW COLOUR
    Tarn Merino Long Sleeve - Cypress / Black / Thyme | Men's Bike Jersey Tarn Merino Long Sleeve - Cypress / Black / Thyme | Men's Bike Jersey
    Tarn Merino Long Sleeve £99.99
  • NEW PRODUCT
    Inversion Merino Crew - Black | Men's Sweater Inversion Merino Crew - Black | Men's Sweater
    Inversion Merino Crew £109.99
  • NEW PRODUCT
    AT Merino Short Sleeve Shirt - Bone Stripe | Men's Shirt AT Merino Short Sleeve Shirt - Bone Stripe | Men's Shirt
    AT Merino Short Sleeve Shirt £144.99
  • NEW COLOUR
    Icon Merino Long Sleeve - Ultramarine | Men's Long Sleeve Top Icon Merino Long Sleeve - Ultramarine | Men's Long Sleeve Top
    Icon Merino Long Sleeve £89.99
  • NEW COLOUR
    Temple Merino Long Sleeve - Cinnamon / Grey Heather | Men's Long Sleeve Top Temple Merino Long Sleeve - Cinnamon / Grey Heather | Men's Long Sleeve Top
    Temple Merino Long Sleeve £89.99
  • NEW PRODUCT
    AT Merino Long Sleeve Shirt - Bone Stripe | Men's Shirt AT Merino Long Sleeve Shirt - Bone Stripe | Men's Shirt
    AT Merino Long Sleeve Shirt £169.99
  • NEW PRODUCT
    Pivot Merino Long Sleeve Hood - Black | Men's Long Sleeve Top Pivot Merino Long Sleeve Hood - Black | Men's Long Sleeve Top
    Pivot Merino Long Sleeve Hood £99.99
  • NEW PRODUCT
    All Mission Cargo Shorts - Sable | Men's Shorts All Mission Cargo Shorts - Sable | Men's Shorts
    All Mission Cargo Shorts £94.99
  • NEW COLOUR
    Hold 'em Shorty Merino Boxer - Rock Camo | Men's Underwear Hold 'em Shorty Merino Boxer - Rock Camo | Men's Underwear
    Hold 'em Shorty Merino Boxer £39.99
  • NEW COLOUR
    Icon Merino T-Shirt - Dried Sage | Men's T-Shirt Icon Merino T-Shirt - Dried Sage | Men's T-Shirt
    Icon Merino T-Shirt £69.99
  • NEW COLOUR
    Icon Merino T-Shirt - Stripe | Men's T-Shirt Icon Merino T-Shirt - Stripe | Men's T-Shirt
    Icon Merino T-Shirt £79.99
  • NEW COLOUR
    Icon Merino T-Shirt - Dark Olive | Men's T-Shirt Icon Merino T-Shirt - Dark Olive | Men's T-Shirt
    Icon Merino T-Shirt £79.99
  • NEW COLOUR
    Yonder Merino Organic Cotton Long Sleeve - Vintage White | Men's Long Sleeve Top Yonder Merino Organic Cotton Long Sleeve - Vintage White | Men's Long Sleeve Top
    Yonder Merino Organic Cotton Long Sleeve £74.99
  • NEW COLOUR
    Icon Merino T-Shirt - Grey Heather | Men's T-Shirt Icon Merino T-Shirt - Grey Heather | Men's T-Shirt
    Icon Merino T-Shirt £69.99
  • NEW COLOUR
    Aero Ultralight Merino T-Shirt - Dark Cypress | Men's T-Shirt Aero Ultralight Merino T-Shirt - Dark Cypress | Men's T-Shirt
    Aero Ultralight Merino T-Shirt £79.99
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